What is E-Business?
The Internet is a powerful channel that presents new opportunities for an organization to, touch customers, enrich products and services with information and lastly, reduce costs. If you're wondering how do e-commerce and e-business differ? The answer is E-commerce is the buying and selling of goods and services over the Internet while E-business is the conducting of business on the Internet including, not only buying and selling, but also serving customers and collaborating with business partners. Meanwhile E-business model is an approach to conducting electronic business on the Internet.
Industries that uses E-Business
The E-Business Model
Business-to-Business (B2B)
Common B2C e-business models include:
- e-shop – a version of a retail store where customers can shop at any hour of the day without leaving their home or office.
- e-mall – consists of a number of e-shops; it serves as a gateway through which a visitor can access other e-shops.
Business types:
- Brick-and-mortar business
- Pure-play business
- Click-and-mortar business
Consumer-to-Business (C2B)
The demand for C2B e-business will increase over the next few years due to customer’s desire for greater convenience and lower prices. Example of e-business model is Priceline.com.
Consumer-to-Consumer (C2C)
Online auctions:
-Electronic auction (e-auction) is the sellers and buyers solicit consecutive bids from each other and prices are determined dynamically.
-Forward auction is the sellers use as a selling channel to many buyers and the highest bid wins.
-Reverse auction is when the buyers use to purchase a product or service, selecting the seller with the lowest bid.
Consumer-to-Consumer (C2C)
C2C communities include:
- Communities of interest is the people interact with each other on specific topics, such as golfing and stamp collecting.
- Communities of relations is the people come together to share certain life experiences, such as cancer patients, senior citizens, and car enthusiasts.
- Communities of fantasy is the people participate in imaginary environments, such as fantasy football teams and playing one-on-one with Michael Jordan.
E-Business Benefits and Challenges.
E-Business benefits include:
- Highly accessible
- Increased customer loyalty
- Improved information content
- Increased convenience
- Increased global reach
- Decreased cost
E-business challenges include:
- Protecting consumers
- Leveraging existing systems
- Increasing liability
- Providing security
- Adhering to taxation rules
There are numerous advantages and limitations in e-business revenue models including:
- Transaction fees
- License fees
- Subscription fees
- Value-added fees
- Advertising fees
Mashups
Web mashup is a Web site or Web application that uses content from more than one source to create a completely new service. While Application programming interface (API) is a set of routines, protocols, and tools for building software applications. Mashup editor is WSYIWYGs (What You See Is What You Get) for mashups.
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